3 Steps to Improving Your Local Business Ranking

3 Steps to Improving Your Local Business Ranking

3 Steps to Improving Your Local Business Ranking

You’ve done everything to promote your local business, including Facebook ads, consistent social media posts, and talking about what you do to everyone in your neighborhood. But for some reason, business isn’t booming. The truth of the matter is, getting people to notice your local business could qualify as a science with some of the technical things you have to do. The tips below will help you get started and make things a bit easier for you. With small businesses, all the hard work is right at the beginning. The fact that you’re reading this means you’re serious about what you do and you’re trying to get ahead. Pat yourself on the back for that, and then get started.

Ranking Your Local Business

Ranking Your Local Business with an SEO strategy

Your local SEO strategy is extremely important because the majority of people searching for local businesses go online. Does “Hey Siri, restaurants near me” sound familiar? This is a great thing for you because most people are looking for something close by and tourists want the local experience. But if Siri doesn’t suggest your business, how will they ever find you? That’s where ranking comes in. To get on page one of a search engine’s website, you don’t have to pay huge amounts of money or have a large social media following. You just need to be smart about keywords, make sure your site is mobile friendly, and get set up on Google My Business.

Step 1: Up Your Keyword Game

Most searches are full of keywords. For example, “Best Mexican food in Palm Beach, FL” or “Landscaping near me” Search for your business the way a consumer would and see what keywords Google suggests. Use specific keywords like “West Palm Beach” or “downtown.” Pay attention to the keywords and phrases your competitors that already occupy page one are using. Use sites like Google Ads and companies like NoRiskSEO for help finding the best keywords to use. Once you have a good hold on which keywords to use, choose 2 or 3 of the best ones to create an amazing, in-depth blog post or similar type of content. Google pays attention and can decipher between posts that consist of quality content versus those that are just stuffed with keywords.

Step 2: Make Your Site Mobile Friendly

Everyone uses their phone these days to search for businesses and websites, so making sure that yours is compatible with mobile phones is extremely crucial. Make sure that your website has a responsive design. This means that regardless of screen size, your website will always look the same. When it comes to Google’s mobile SEO preferences, they favor responsive website design over anything else. Next, focus on mobile-friendly keywords. Think about how phone users speak differently when on their phone than when using their desktop. They might use phrases like “near me” and “business hours.” Keep these phrases in mind when creating your content.

Make Your Site Mobile Friendly and register with google my business

Step 3: Register Your Business on “”

You know those 3-4 businesses that pop up when you search for something, and they display hours, location, contact information, and reviews? It may seem impossible to be one of the three that show up there, but it’s actually not that hard. First, set up your Google My Business account. It will ask you for information about your business, and it’s vital to make sure your NAP (name, address, and phone number) is consistent with the information you have displayed on other online platforms. The more consistent you are, the easier it will be for customers to find you. You may not get into the top 3 businesses right away, but by following this step, you will already be way ahead of the game.

Want More Help?

Many people who run their own business want to focus on what they love to do best: work with customers and run their business! If you are worried you don’t have enough information or time to improve your business’ local ranking, consider hiring an internet marketing agency. NoRiskSEO specializes in internet marketing. We know what common mistakes to watch out for, such as wrong keywords, inconsistent content, and unintentional plagiarism. Our services include:

  • Targeted Leads
  • Local Business Ranking
  • SEO Strategies
  • Pay Per Click Management
  • Google Places
  • Social Media Management

NoRiskSEO can take the risk out of trying to do it all on your own. Let us manage your day-to-day social media plan and create quality blog content that will get people’s attention. Soon, locals will know about your business, and you will no longer need to wonder why your business isn’t booming.

 

 

By Wilbur Hilton on June 10, 2019

FREE Website Analysis
Value = $249.95